Cookie Policy
What are Cookies?
Cookies are small text files stored on your computer or mobile device when you visit a website. They play a crucial role in providing functionality and enhancing your browsing experience. Cookies capture and store information about your preferences, sign-in details, and other activities, which allows websites to remember you and provide personalised services.
Types of Cookies Used
Aurora Paternity Testing Services uses different types of cookies to improve your user experience:
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Necessary Cookies: These are essential for the website’s basic functionality, allowing us to manage user sessions and ensure secure access. Without them, certain features may not work as intended.
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Performance Cookies: We employ these cookies to collect information about how you interact with our website, such as page visits, loading times, and error messages. This data helps us optimise our site’s performance and user experience.
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Functionality Cookies: These cookies enhance the functionality of our website by remembering your preferences, language settings, and other customisations for future visits.
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Targeting/Advertising Cookies: We may use these to deliver targeted advertising and promote our services based on your interests and browsing behaviour. Third-party advertisers set these cookies to track your online activities across multiple websites.
Managing and Deleting Cookies
You have control over how cookies are used on your device:
- Most web browsers allow you to manage cookies through their settings, enabling you to delete or block specific cookies.
- You can adjust your browser’s privacy settings to restrict cookie usage or receive notifications when a cookie is set.
- For detailed instructions on managing cookies in your preferred browser, please refer to the browser’s help section.
Third-Party Cookies
Our website may utilise third-party cookies for advertising and analytics purposes. These cookies are set by entities other than Aurora Paternity Testing Services and are subject to their respective privacy policies:
- Advertising Networks: We may work with advertising partners who place cookies on our site to serve relevant ads and track ad performance.
- Analytics Providers: We use analytics services to gather information about how visitors interact with our website, which helps us improve its content and structure.
Consent and Control
We respect your right to choose how cookies are used on our website. By using Aurora Paternity Testing Services, you consent to the use of cookies as described in this policy. You can manage or change your cookie preferences at any time through your browser settings.
Updates
We regularly review and update our Cookie Policy to ensure it remains compliant with relevant data privacy laws, such as GDPR, ePrivacy Directive, CCPA, and UK GDPR. This page was last updated on January 1, 2024.
For any queries or concerns regarding cookies or this policy, please contact us at: [email protected].